Project Showcase

SMS x Tab

SMS x Tab

Year

2022
In celebration of Sumarecon Mall Serpong’s 15th anniversary, they have planned a special surprise for their loyal customers: an exclusive shopping bag adorned with unique artworks. These artworks, created by our artists; Claudia, Ilham, and Nauval, that capture the essence of Sumarecon Mall Serpong’s theme. But this isn’t your ordinary shopping bag; we’ve taken it a step further by incorporating augmented reality into the illustrations. Now, everyone can watch these artworks come to life through Instagram filters.

Art Director:
Imaniar Rizki

Artist/Illustrator:
Claudia Panca Fadilla
Achmad Ilham Sadikin
Nauval Rizki Mochammad

Media Designer:
Sabine Shafa

Other Works

Arafura x Tab Hampers

ICAD BY THE BAY

FAWN x TAB

UNDP

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